While blogs, social media, and other actions in Digital Marketing usually have a long-term effect, Google Ads appears as one of the few solutions capable of having results practically immediately Google’s main source of revenue and generally the first option to consider for investments in paid media in a Digital Marketing strategy, Google Ads (formerly Google AdWords) stands […]
To do Digital Marketing on Instagram you need to publish quality content that makes sense to your audience, in addition to analyzing the results and implementing improvements “A picture is worth a thousand words”. This phrase has never had such force on social media as on Instagram. There are more than 1 billion active users globally […]
Learn how to set up prospecting emails and how the channel can be a great ally to generate more business opportunities for your company Stop and think: how many irrelevant emails do you discard daily without even checking the content? Your answer is probably “many”. The information overdose so characteristic of today seems to be multiplied […]
Understand the importance of creating a URL with the right parameters to get detailed data of your actions using the UTM Generator worksheet + 4 practical examples! Digital Marketing is recognized for its ability to measure what brings results or not for a company. However, Google Analytics and other analytics tools cannot always capture campaign data […]