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What is Black Hat SEO and 10 Techniques You Shouldn’t Use


Find out what Black Hat is, know Google’s top 10 techniques and punishments for websites that use it

Have you ever needed the “Brazilian way” to solve a problem?

When Google first emerged in the late 1990s, the sites that ranked highest on the results page were there for their keywords and also for links pointing to them.

Quickly some developers identified SEO “knacks” to trick the tools and position their sites at the top of the results.

These techniques are known as black hat SEO, alluding to western movies, where the bad guys usually wore a black hat.

How to merge Facebook Pages (or a Page and a Profile): the full tutorial

By following these steps, you will be able to use Facebook more efficiently, both in your personal projects and in your business

One of the social media issues we receive most frequently via email and post comments is the possibility of merging two Facebook pages into one or, in some cases, merging a profile and a page.

For a long time it was not possible to carry out this type of action, until, probably due to the huge demand, Facebook created ways to carry out the junction.

How to merge two Facebook pages

Facebook’s main concern is to prevent fanpages that deceive people.

They don’t want someone to create a page about “cute kittens” and then everyone who liked it waiting for something to be directed to the page of a company that talks about something totally different.

Therefore, there are some requirements for the migration :

  • The two pages must represent the same purpose;
  • They need to have similar names;
  • If they are local, they must also have the same address;
  • You must be the admin for both pages.

If your page meets all of these requirements, you can complete the procedure.

How to merge two Facebook pages step by step:

  1. Go to ;
  2. Log into your Facebook account;
  3. From the first drop-down menu, select the page you want to keep;
  4. From the second drop-down menu, select the page you want to merge;
  5. If your pages can be merged, click “Merge Pages”.

Note: if the pages are already in the Facebook Business Manager, just go to . If even performing these steps you are not able to merge, it means that the requirements were not enough.

A big limiting factor in the process is usually the difference in name and the impossibility of changing this field after the page has passed many likes.

If that happened, the last solution is to fill out a request, so that Facebook can analyze the case and can merge the pages. The request can be made at the Business Help Center.

Merging more than two fanpages

If your intention is to merge more than two pages into one, you don’t necessarily need to do the above steps over and over again.

On the same link above, you can fill out a request to merge up to 5 pages into one.

First, you select which page you want to keep as the main page. And then you select the pages that will be joined.

Pages must have similar names and can only be merged if they serve the same purpose. Otherwise, Facebook will deny the request.

Merging a profile and a page

Contrary to what it might seem, merging a profile and a page is not that complicated.

First of all, the first step to be done is to name the profile with the same name as the page you want to join. This step streamlines the process.

With the name already corrected, just be logged in with the profile and enter that address to turn it into a page:

Then just follow the steps indicated and the profile will be converted, and the new page can then follow the steps which the team of Blue World City described in the first part of this text: “Joining two pages into one”.

The moment you migrate a personal account to a Facebook page, all friends and followers are converted into people who like the page.

care and effects

The effect of doing the migration is that all likes and check-ins will be transferred and will be unified on a single page.

However, you must be very careful before acting.

Posts, photos, videos, apps and usernames will be permanently deleted from “secondary” pages.

So, pay close attention and always put as first option the page that has the content you want to keep, as this is an irreversible action.

The same happens when we transform a profile into a page.

It’s important to remember that your profile items and shared information will not be transferred.

Therefore, for security, save the desired information before migrating your account. You can do the following:

  • Download your information: Go to Settings -> General, and click on “Download a copy of your data from Facebook” to save information such as messages sent and received, and photos and videos uploaded to the network;
  • Appoint group administrators for groups you manage: You will not be able to manage groups after conversion. So, go to the group(s) you administer and, in the Members tab, click on the configuration icon next to the person’s profile and then click on “Make Administrator”.

By following these steps, you will be able to use Facebook more efficiently, both in your personal projects and in your business.

If you still have any questions, you can contact the Facebook help center.